SIFE Teams Up With Local Car Dealer to Support CSU, Chico Basketball
FOR IMMEDIATE RELEASE
December 7, 1999
Lacey Williams
530-898-4143
SIFE Teams Up With Local Car Dealer to Support CSU, Chico Basketball
The Students in Free Enterprise (SIFE) team at California State University, Chico is co-sponsoring “Halftime Shootout” with Wildcat Pride and Wittmeier Ford to increase turnout for the women’s and men’s basketball teams.
This Friday’s game kicks off the two-month event, which will take place at the thirteen home basketball games at Chico State. Fans attending the game will get a chance to shoot for prize money or a chance to win the grand prize, an automobile worth $15,000 from Wittmeier Ford.
“This long-term event is a good way to get the fans involved and, hopefully, to get a better turnout for the basketball teams,” said Ed Person, vice president of marketing for the SIFE team.
At each of the home basketball games, five fans will take a set of shots. The Halftime Shootout works like this:
* People who are interested in shooting will purchase tickets for a nominal amount from a booth set up in the entry way of Acker Gym. Ten minutes before the halftime of the women’s game, two names will be randomly selected from that group.
* Each person will get three shots — from the free-throw line, the three-point line and halfcourt. Any contestant who makes all the shots will win $285.
* The same process is repeated for the men’s game, except three names will be announced. Two people will be selected to shoot for prize money, and one additional person will be selected for the “Wittmeier Big Shot.”
* The “Wittmeier Big Shot” contestant has 45 seconds to take one shot from behind the 3/4 court line (free throw line from the opposite basket). If the contestant makes the shot, he or she will win a $15,000 car.
According to Charles Brooks, a sophomore marketing major from Novato and SIFE project leader, tickets will available 30 minutes prior to the women’s game, and will continue to be sold until 10 minutes before halftime of the men’s game.
“SIFE will pay all prize money for the game, and Wittmeier will provide $15,000 to purchase a vehicle,” said Brooks. “Not only do we want to attract more students and community members to basketball games, but we also want to raise awareness of the work Wildcat Pride is doing on-campus and the work SIFE is doing off-campus.”
SIFE is a nonprofit educational organization that works in partnership with business and higher education to provide college students leadership experience by establishing free enterprise community outreach programs that teach others how market economies and businesses operate.
SIFE
Wildcat Pride is a student spirit group that organizes various activities during sporting events at California State University, Chico.
For more information, call Ed Person at 345-9891, Charles Brooks at 896-1442, or Curt DeBerg at 898-4824. These gentlemen are available for live interviews via telephone starting today, December 7. The media are also invited to each home conference game. For the game schedule see the Web site at www.csuchico.edu/athletics.
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